Create Aligned content that connects & converts From social to list to launch
For business owners ready for a deeper, more intentional content creation system.
Are you stuck in the content creation “friend zone”?
Where you’re constantly creating massive amounts of content that isn’t leading to clients or sales.
Once in a while, you’ll get an “Oh, that’s nice.”, but not a solid commitment to move to the next step.
You spend hours of time writing, recording, and creating social media posts, blogs, lead magnets, and emails that you think your audience will like. Instead? Crickets!
Not to mention all the courses, templates, and systems you bought that helped you pump out content like a boss… but didn’t convert into dollars in your bank account.
I get it…
You're tired of creating content just because that's what you’re “supposed” to do; maybe you’ve hit a standstill with building your list or feel frustrated that people keep saying your offer isn’t for them.
The key to getting people to buy your offers?
Influencing them before they even know they need it.
Influencing your audience the right way empowers them to make an informed buying decision.
With a better understanding of the challenges they face and knowing what really lights them up, you’ll connect with your audience at a much deeper level.
When you influence your audience to go from social to list to launch, you’ll create content and list builders that perfectly align with your paid offers.
The more alignment you have, the bigger the opportunity to bring the right people into your business and truly make a positive impact in their lives.
Introducing…
The Influenced Course is a premium list building program to help you attract more of the right clients into your business. From your social media to your list builders to your launch!
I’ve seen how devastating it is for my clients to put the time, energy, and effort into a launch and not get the results they deserve.
Maybe you’ve bought other content creation courses that helped you create content for your social media but didn’t lead your audience to buy your offers.
Or you purchased a list building course that got you started with your first lead magnet, but you haven’t had luck converting those opt-ins into sales.
Perhaps you’re having trouble connecting your lead magnets with your launches, making your content feel all over the place.
It’s time to change all that!
With this course, I’ve created something dramatically different from anything else out there. I’ve bundled the best of my knowledge and experience, using the same advanced list building techniques that have led to the successes we’ve had in our multi-six-figure business.
I’m confident you won’t find any other list building program like this one.
You’ll learn real strategies to influence the right people to buy your offers, allowing you to build your business and positively impact their lives.
I must warn you though, this isn’t a beginner-level course.
If you’re ready to roll up your sleeves and get to work influencing your audience from social to list to launch…then enroll in the Influenced course!
Here’s what you get in Influenced:
Module 1: List Building Foundations
Your Takeaways:
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Discover why you don’t need a big list to be successful.
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How to find out what list-building methods work for you.
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The 4 key lists that you should have.
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The 3 factors that allow you to connect better with your people & increase conversions.
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How to find out where your ideal client is hanging out in the online space.
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How to get a first-hand perspective of what your clients are going through.
Module 2: The 104 Formula
Your Takeaways:
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How to create content that resonates with your audience and is linked to your offers.
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Understanding the internal and external language of our clients.
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Empower your audience to shift their feeling of overwhelm to excitement.
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Speak into the things that your audience desires with inspirational and motivational content.
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Map out the key points in your transformation track to really connect with your people no matter where they're at on their journey of transformation.
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Create list-building content that speaks to what your audience is thinking, saying, feeling and doing.
Module 3: Content Framework
Your Takeaways:
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Create content that’s consistent, engaging, and aligned.
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Reach different audiences through different mediums.
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Spend less time on content creation and be more intentional.
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Shift your mindset from being a consumer into being a producer.
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Create content that grabs your audience’s attention and gets them curious.
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Help your audience have buy-in and feel compelled and empowered that they can actually do whatever you're leading them to do.
Module 4: Perfectly Aligned List Builder
Your Takeaways:
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How to create a quick win that doesn’t give away too much with your list builder.
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Align your list builder and offer with your audience's problems to attract the right audience.
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How to position yourself as an expert and level up your authority without bragging
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Ensure a high-quality standard and congruent branding with your list builder.
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Make your audience understand how your list builder helps them through a simplified copy and a precise layout.
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Build Like, Know and Trust to warm up your audience for your additional paid offers.
Module 5: Perfectly Aligned Launch
Your Takeaways:
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Use your audience’s hot topics that are related to your launch topics as pre-launch conversations.
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Have different types of conversations to connect with your audience during different points of your launch.
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Don’t just focus on the deliverables of your offer but also portray the benefits of the transformation your audience will achieve by going through your offer.
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Start a seamless conversation that carries through into your open cart and avoid suddenly switching into "selling mode."
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Handle objections and limiting beliefs throughout your launch conversation, so your audience will have that buy-in and be more open to the possibilities.
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Create an amazing onboarding experience for buyers and continue to build like, know & trust with your non-buyers.
How it Works
Available Anytime so you can learn on your schedule!
Access Everything in our secure online platform.
Lifetime Access to the Influenced Course the instant you enroll!
Easy to Use content provided in video, MP3, & written transcripts-choose your favorite format.
PLUS, each lesson has a PDF download support workbook. There are also video tutorials and resources to help with the implementation of the lessons.
Join the Influenced Course & transform your content creation and marketing efforts.
Enhance your educational journey and boost your marketing expertise with the Adaptive Marketing Program!
Single Course vs Adaptive Marketing Program Enrollment
Influenced Course
$997 One Time Payment or Payment Plan
- Unlimited access to the Influenced course
- Flexible course that you can complete at your own speed
- Expert guidance to help course creators, membership site owners, and coaches build their list with aligned content to attract more of the right clients into your business
- Easy to use content provided in video, MP3, & written transcripts
Adaptive Marketing Program
$ 497.00 per Month
- Influenced Course with the option to ask for help and guidance in our private FB group
- Hands on coaching on Facebook, Google, & YouTube Ads so you're marketing budget is well spent
- Instant virtual marketing department to refine copy on your sales pages, opt-ins & email campaigns so they convert to clients
- Guidance on your automations for no more dead ends on your funnels
- ‘Office hours’ coaching every weekday with expert coaches in digital marketing, copywriting, & funnel automations and tech
- Professional copy reviews on your sales pages, opt-ins, & emails and professionally written ads
- Additional library of specialized marketing courses on list building, Facebook ads, challenge launches, memberships, & more
- Templates and checklist library of plug and play resources
- Exclusive private community to ask ALL your marketing questions
Who’s behind the Influenced Course?
It’s me, Melissa Pruitt!
I’ve been creating content for over a decade, and I’m stoked to help you create intentional content so you can build your email list with people who are perfectly aligned with your paid offers.
How do I know I can help you? Because I’ve been doing this work my entire life!
I've had a ton of different experiences that have led me down this path..therapist, life coach and national trainer, author, speaker (you may have seen me on the TEDx stage!), and COO for our own multi six figure business with my husband, Paul.
I've worked with a lot of different types of people to understand how people's minds work and how to talk to people, so they get you..that's the nerdy side of me!
My first book focused on helping people build a daily mindset practice to set their intentions for the kind of day they wanted to create. I've seen great results with people who have put this practice into action.
The Influenced Course uses that same concept to help you create perfectly aligned social media content that leads to your list builders and paid offers.
My role in our businesses has always been content creation and launch implementation. I’ve built all of our sales pages and opt-in pages that have led to successful launches and created an audience of curious, excited individuals eager to hear what we have to say. I’ve built Paul's social media platforms to tens of thousands of followers through engaging content before shifting gears to build my own. I’ve reviewed hundreds of entrepreneurs' sales pages, opt-in pages, and marketing materials to give them feedback for improvement, resulting in major wins in their businesses, including increased conversions and higher engagement.
All of the content you create should have a purpose to lead your audience to naturally be interested in buying your offers.
Enroll in the Influenced Course to learn how to create intentional content that leads your audience to buying your offers!
Case Study: Patti DeMuri, Rare disease patient advocate and educator
“The Adaptive training Influenced has made a huge difference because it's given me the ability to really understand where people are at.”
“I can go back into that space that was 15 years ago for me and find the language that they're using, really start to connect with them on that emotional basis, and then kind of meet them where they are, and then be able to show them that things can change.”
“Because of Influenced, when I am in those groups, I'm much more focused on what people think, feel, say and do. Then I use the concepts I've learned to write posts and even identify what I need to write on my sales pages.”
“For example, right now, I'm working on a new lead magnet on how to get your doctor to listen. So in my Facebook group, I just put up a poll and said, Hey, are you having a hard time getting your doctors to listen to you? Why do you think this is happening? And how do you feel when that happens? So I'm actually getting them to share with me what that is, and then I will be able to use that to connect with them when I do my lead magnet.”
“I definitely like connecting with people with this organic approach better.”
“I have found that even just taking a topic and being able to find Facebook posts related to it and then putting my spin on it before sharing has been very successful for one. Recently, I did a course on medical trauma. And so there are a lot of posts out there right now on trauma and over-explaining is a trauma response. So I wrote a little extra to that when I posted it and said, Hey, this is what happens to me when I'm in medical appointments. I know I over-explain, you do the same thing. It was hugely popular; l was really able to go back and connect with where they're at.”
“I don't think I would have been as conscious of that connection to where they are if it hadn't been for Influenced.”
Case Study: Wendy Houseman, Founder at Bruja Power Bontanica
"One of the trainings from Paul and Melissa that made an impact for me was the Influenced course because it allows me to create copy and know what my customer actually wants. It's a formula that ensures whoever comes into your funnel is the right person or customer."
"To give you an example, at the end of last year, I content batched all my emails for the first quarter of the year based on one of Melissa's trainings, Influenced. So I have all my emails done; my members receive a text message every day with a spiritual tip."
"Before I met Melissa and Paul, I would be freaking out thinking, oh my god, I need to be creating content all the time; how am I going to keep up? Now, with the formulas they have shared, I know how to do it, how you extrapolate things and put them in your email, videos, classes, memberships, and text messages. It became doable."
"I can show up better for my members every time I teach in person or serve the community one way or another. I have better energy; I'm in a better mood. Now I'm in my happy place."
Case Study: Britt B Steele, Personal Development Coach
“During one of our Adaptive Inner Circle seasonal retreats, Paul and Melissa talked about the formula that they use as far as laying out all of their blog topics, podcast topics, so everything feeds into the next thing. I looked at that and I sat with it, and I took some screenshots to kind of see what they were doing and how they scheduled it out. Then, I literally just stepped back, took my content, plugged it into what I understood to be their formula and started repurposing. I'm not currently tracking the direct sales, but what I know is that there's engagement, and it gives me space to not have to think about. I’m not thinking I gotta write a blog or get a podcast out.”
“There's a system in place. It works. It's beautiful”.
"It populates everywhere, Facebook, social media, email, all of it. There's a process through which once people decide they want a given lead magnet, it carries them through to Clean Start, a 28 day evergreen program. It’s the first time I've ever done an evergreen program and now all of my lead magnets are going into that."
Student Testimonials
Be sure this is right for you with the
“You’re 100% Protected” Guarantee*
I know the Influenced Course helps business owners, so I’m betting on it being the right fit.
You have a full 14 days to see if it's for you. Just contact us, and you're eligible for a refund.
I want you to get results - and that comes from doing the work.
When you join, you make a commitment to yourself. If you follow through and don't get results within 14 days, you can get a 100% refund.
*Please read Terms & Conditions for details
Have more questions? Check out the FAQs!
Single Course vs Adaptive Marketing Program Enrollment
Influenced Course
$997 One Time Payment or Payment Plan
- Unlimited access to the Influenced course
- Flexible course that you can complete at your own speed
- Expert guidance to help course creators, membership site owners, and coaches build their list with aligned content to attract more of the right clients into your business
- Easy to use content provided in video, MP3, & written transcripts
Adaptive Marketing Program
$ 497.00 per Month
- Influenced Course with the option to ask for help and guidance in our private FB group
- Hands on coaching on Facebook, Google, & YouTube Ads so you're marketing budget is well spent
- Instant virtual marketing department to refine copy on your sales pages, opt-ins & email campaigns so they convert to clients
- Guidance on your automations for no more dead ends on your funnels
- ‘Office hours’ coaching every weekday with expert coaches in digital marketing, copywriting, & funnel automations and tech
- Professional copy reviews on your sales pages, opt-ins, & emails and professionally written ads
- Additional library of specialized marketing courses on list building, Facebook ads, challenge launches, memberships, & more
- Templates and checklist library of plug and play resources
- Exclusive private community to ask ALL your marketing questions
